Telstra
Gateway
2017
Research, Concept, UX, UI, Development, Production + Packaging
Telstra Gateway
Almost every home has one, but they're often hidden under a pile of books or gathering dust in a corner. The challenge from Telstra was simple: to bring the modem out in the open. Telstra Gateway is a Wi-Fi modem you can display proudly to get better reception but also — let’s be honest — to show it off. It's an object to be displayed, rather than just a piece of hardware to be used.
A neat freak.
The D+I design team developed a number of alternative concepts to reach a solution that stands out for its beauty and simplicity of form, with a clever play on textures and patterns. The Gateway looks good from any angle. Along the way, we had to confront limitations in size, shape, and cooling requirements. However, the biggest challenge was dealing with the ports and cables. We created a cavity to keep the ports under the device — this allowed the cables to be directed in a neat and elegant way.